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I took two classes from Peter, and they were both excellent. I was impressed by the way he kept attendees engaged, despite that we were all on the phone in the late evening. His tips for keeping conversations going (and for not being intimidated by) passive-aggressive or disinterested people have proven to be valuable. Pondering multiple tactics before a meeting has also helped me formulate better questions. Strongly recommended!

Ashley French
CSC Consulting
May 2009

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Vico Software engaged Svenneby Corporation to help our technical team learn the do’s and don’ts of account management. Since our technical guys spend most of their time on the customer’s site, they are both the daily face of Vico to our customers and the people most able to identify new opportunities to solve client problems. Equipping this team with a higher situational awareness, better communication skills, and good needs analysis skills was our goal, and Svenneby achieved this for us. Our personal communication with clients is sharper, and our repeat business from existing accounts is up.

Mark Sawyer, President and CEO
Vico Software
Apr 2009

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The RELATE selling process has had a tremendous impact on our business. Peter Svenneby is an outstanding teacher and consultant who tailored the RELATE training to match our specific needs. We now have a common vocabulary for talking about our opportunities that enables us to make useful distinctions. Our Account Managers are more confident that they are leading a process with prospects that will deliver results. We have been able to hire sales people and a sales manager using RELATE as a framework for assessing their skills and experience. Overall, we expect RELATE to drive relationships and revenue for us in the coming years.

Pete Dignan, CEO
Prototest
Apr 2009

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Peter has the unique ability to align the sales and sales engineer components of the sales process. He teaches practical and repetitive activities which result in shorter sales cycles and a better understanding of our prospects’ needs.

Nancy Sauer, President and CEO
D2Xchange
Apr 2009

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Peter Svenneby recently designed and delivered a virtual module for our European Account Executive Leadership College. Peter did a fantastic job providing C Level Executive sales techniques training. It was well received and evaluated as extremely valuable to the cohorts. They especially enjoyed Peter’s facilitation style that lent the virtual experience to discussion and role play scenarios. Peter’s intent from the onset was to produce results through his training experiences which was evident in his preparation and delivery. The cohorts valued the personal opportunity to practice behaviors and skills that they would not typically get to do.
What is even more impressive is his use of reinforcement exercises following the training to encourage application of the skills learned. He definitely dealt well in engaging an international audience of various cultures and languages. Peter is a delight to work with and we will continue to use him as we can for other initiatives.

Bente Holm Skov
CSC Denmark
Apr 2009

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I have taken Sales Wisdom 101, 102 and 103 from Peter and the techniques I have learned have significantly impacted how I relate to others in the transactional sense, particularly with my clients. Selling communication is a new field of interest for me and one in which I am not naturally skilled. Peter’s teaching has given me new ways to get my ideas across and more of them accepted by clients and senior colleagues.

Rich Polen, Product Manager
CSC
Apr 2009

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Sales is everyone’s responsibility yet not everyone knows how to sell or even where to start. At CSC, Peter has taught Sales Wisdom 101, 102, and 103. His classes present sales approaches and mindsets that provide insight for the most seasoned sales veteran to the delivery person transitioning to helping with sales.

The information presented in the classes is easy to understand and follow. Plus Peter offers follow-ups. This is a very generous offer where he provides additional insight and is open for questions.

The information provided in Peter’s classes has helped me with every aspect of my job – whether in discussion with colleagues, clients or crafting sales presentations.

Sharla Miller, Product Specialist
CSC
Apr 2009

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I have worked in sales for 20 years and have been creator of content and trainer for sales teams up to 1,400 people, thus I believe I am a very educated buyer. Recently I have had Peter Svenneby train my entire Field Operations Staff and found the investment to be very wise. The ROI was immediate as my technical team started talking about how they could assist our Sales team in getting more business and creating more value for the clients. Peter was well prepared, professional and his material, delivery and conduct was extremely good.

Donald Henrich, VP and Co-Founder
Vico Software
Apr 2009

“

Wonderful session of Sales Wisdom 101, it opened a new set of eyes for me and changed the perspective about salesmanship. I am sure I will put the tactics into practice and will definitely provide feedback. I have signed up for the 102 class and I’m looking forward to it. Your session was very casual yet very effective in communicating and providing exceptional value. Thank you.

Sam Gosukonda, Principal, Product Specialist
CSC
Apr 2009

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I really appreciate the follow-up. It’s amazing to me how easy these concepts seem – until you’re out in the field attempting to execute them. The follow-up, reminders and reinforcement will be very helpful towards generating new value/business.

Kathy Bieler, Account Manager
CSC
Sep 2008