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As a new, small business franchisee, I knew my sales techniques needed a major overhaul, yet I could not afford to commit to the wrong trainer. After vetting several alternative Sales Classes, Peter’s technique and sincerity hit home. I attended over 18 months of classes and experienced real world results in the first 3-4 months. My ROI grew exponentially and I continue to use Peter’s teaching in the “hard core” world of Luxury Automobile Selling.
Without reservation, I recommend Peter’s Sales Performance Accelerator Program and his RELATE techniques.

Dave Nichols, Sales
Kuni Lexus
Apr 2009

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Peter has the unique ability to align the sales and sales engineer components of the sales process. He teaches practical and repetitive activities which result in shorter sales cycles and a better understanding of our prospects’ needs.

Nancy Sauer, President and CEO
D2Xchange
Apr 2009

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Peter Svenneby recently designed and delivered a virtual module for our European Account Executive Leadership College. Peter did a fantastic job providing C Level Executive sales techniques training. It was well received and evaluated as extremely valuable to the cohorts. They especially enjoyed Peter’s facilitation style that lent the virtual experience to discussion and role play scenarios. Peter’s intent from the onset was to produce results through his training experiences which was evident in his preparation and delivery. The cohorts valued the personal opportunity to practice behaviors and skills that they would not typically get to do.
What is even more impressive is his use of reinforcement exercises following the training to encourage application of the skills learned. He definitely dealt well in engaging an international audience of various cultures and languages. Peter is a delight to work with and we will continue to use him as we can for other initiatives.

Bente Holm Skov
CSC Denmark
Apr 2009

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I have taken Sales Wisdom 101, 102 and 103 from Peter and the techniques I have learned have significantly impacted how I relate to others in the transactional sense, particularly with my clients. Selling communication is a new field of interest for me and one in which I am not naturally skilled. Peter’s teaching has given me new ways to get my ideas across and more of them accepted by clients and senior colleagues.

Rich Polen, Product Manager
CSC
Apr 2009

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Sales is everyone’s responsibility yet not everyone knows how to sell or even where to start. At CSC, Peter has taught Sales Wisdom 101, 102, and 103. His classes present sales approaches and mindsets that provide insight for the most seasoned sales veteran to the delivery person transitioning to helping with sales.

The information presented in the classes is easy to understand and follow. Plus Peter offers follow-ups. This is a very generous offer where he provides additional insight and is open for questions.

The information provided in Peter’s classes has helped me with every aspect of my job – whether in discussion with colleagues, clients or crafting sales presentations.

Sharla Miller, Product Specialist
CSC
Apr 2009

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WOW! The whole team sat in today and we are feeling fortunate for the experience. We are more motivated and re-energized. Your session was back to basics, non-emotional, and incredibly refreshing.

5280 Magazine

Apr 2009

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I have had the opportunity to use Peter’s RELATE sales techniques both as an individual sales contributor and as a vice president of sales, managing and motivating a team. The techniques are simple and non-manipulative, but most importantly they really work! Because of his background as an engineer, Peter is very effective at helping technical people get past the “stigma” of being a salesperson. Peter’s workshops are fun, energetic, and effective. Peter’s support does not end with the last training session. He is genuinely interested in the long term success of his client companies and each student.

Bob Clark

Apr 2009

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Wonderful session of Sales Wisdom 101, it opened a new set of eyes for me and changed the perspective about salesmanship. I am sure I will put the tactics into practice and will definitely provide feedback. I have signed up for the 102 class and I’m looking forward to it. Your session was very casual yet very effective in communicating and providing exceptional value. Thank you.

Sam Gosukonda, Principal, Product Specialist
CSC
Apr 2009

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I really appreciate the follow-up. It’s amazing to me how easy these concepts seem – until you’re out in the field attempting to execute them. The follow-up, reminders and reinforcement will be very helpful towards generating new value/business.

Kathy Bieler, Account Manager
CSC
Sep 2008

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Your course was excellent. I’ve signed up for 102. And what a bonus to have you available through Jan. I will be sure to provide feedback if I get the opportunity to use what I learned. BTW….I especially liked the part about adjusting your thoughts so what you say is sincere.

Julie Toeniskoetter, Senior Manager
CSC
Sep 2008